About The Lip Bar
The Lip Bar is an independent color cosmetics brand founded in Detroit by Melissa Butler, initially as a bold lipstick line before expanding into a fuller complexion-focused range. The product lineup centers on lip color, foundation, concealer, and skincare formulated to address a wide range of skin tones, with shade-matching positioned as a core function rather than an afterthought. Butler built the brand after being rejected on Shark Tank, and it has since scaled from direct-to-consumer into Target, where it holds a prominent shelf presence. The Lip Bar operates as a standalone brand with its own Detroit flagship store.
At a glance
- Signature products
- Fast Face Tinted Moisturizer, Boss Gloss, Caffeine Eye Cream
- Categories
