The Journal

Editorial

Brand spotlights, founder stories, and city-scene dispatches from the indie beauty world.

editorial

Best Indie Hair Care Brands in New York

Five founder-led New York hair care labels rooted in heritage ingredients and intentional routines.

editorial

Five founder-led New York labels building formulas for skin that mainstream brands have historically underserved.

editorial

Five independent labels rooted in L.A. that treat body and face with the same ingredient seriousness.